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The Coastal Link Crew, is all about good vibes, great properties, and sharing the laid-back Gulf Coast lifestyle we love so much.

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Whether you’re looking to kick back on your vacation rental, invest in a slice of paradise, or sell with ease, we’ve got you covered. We’re not just real estate pros—we’re your neighbors, your guides, and your biggest supporters on the journey to building wealth and living life to the fullest.From the white sands of Alabama to the emerald waters of Florida’s Gulf Coast, we bring serious local know-how, top-tier marketing, and the strength of a trusted real estate and vacation rental team to every deal. Add in our passion for helping people and a personal touch you won’t find anywhere else, and you’ve got a real estate experience that’s as smooth as a beach breeze. Let’s make your coastal dreams happen—one wave at a time.

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Caroline Jordan is a licensed Real Estate Broker in both Alabama and Florida, and the founder of Link Realty Gulf Coast, a real estate agency, and Coastal Link Properties, a boutique vacation rental management company serving the Gulf Coast.

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With over a decade of experience in real estate and property management, Caroline has built a business rooted in integrity, connection, and exceptional service.
Originally from Gulfport, Mississippi, Caroline fell in love with the Alabama and Northwest Florida coast during her younger years, eventually settling in Orange Beach, where she launched her real estate career.

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After gaining experience in everything from property management, real estate, appraisals and interior design, she took over the vacation rental business Rental Link in 2014 and rebranded it as Coastal Link Properties.

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At the same time, Caroline founded Link Realty Gulf Coast, where she serves as broker and agent, helping both buyers and sellers in their real estate journeys.
Today, she operates both companies from Pensacola, Florida, managing a growing portfolio of investment properties and real estate listings along the Alabama and Northwest Florida coasts.

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As both a Realtor and a broker, Caroline offers her clients strategic insight into: property acquisition, marketing and staging, long-term investment planning, preparing homes for the short-term rental market.

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She creates turnkey rental experiences that deliver strong returns and guest loyalty.

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Thanks to her dual licensure in Alabama and Florida, Caroline serves a broad region with ease. Her boutique approach means every owner and guest receives highly personalized care. Caroline is known for being hands-on, honest, deeply relationship-driven.

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Whether she’s helping a buyer find their dream home, advising an investor on a revenue-generating property, or preparing a guest’s rental to feel like a home away from home, she gives every detail her full attention.

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Caroline has cultivated a loyal network of clients, property owners, and returning guests who value her warm communication, sharp market knowledge, commitment to excellence.
She sees herself not just as a real estate professional, but as a trusted partner—one who values long-term relationships over quick transactions.
For Caroline, it’s not just about buying, selling, or managing properties. It’s about building trust, creating joy, and growing a business rooted in love for the Gulf Coast and the people who make it special.

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Catherine Boniwell is an accomplished Director of Guest Relations with a strong foundation in hospitality and property management. A proud graduate of Florida State University, Catherine holds a Bachelor's degree in Marketing, which has provided a solid base for understanding guest behavior, brand development, and service excellence.

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With over seven years of hands-on experience in property management, Catherine has developed a deep understanding of the vacation rental and hospitality landscape across the Gulf Coast, spanning the scenic 30A corridor in Florida to the vibrant shores of Orange Beach, Alabama. Known for a guest-centric approach and keen attention to operational detail, she has successfully led teams in creating memorable guest experiences, driving positive reviews, and increasing return bookings.

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Throughout her career, Catherine has consistently demonstrated the ability to foster strong client relationships, optimize service delivery, and implement strategic initiatives that enhance overall guest satisfaction. Passionate about delivering excellence, she continues to set the standard for high-quality guest relations in a competitive market.

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